Get Built.

Insight: Having moved home a few times.

I know all too well, home decorating is a physical and mental workout. So why go to the gym? With an increase in obesity in the UK, and the cost of living crisis, this campaign would be encouraging Gen Z to workout in an affordable way all whilst doing up their homes. 

We would bring in Mr Motivator (influencer to get the nation moving. ​​​​​​​